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BIA/Kelsey ILM:10 Next Week in Silicon Valley

BIA/Kelsey ILM:10 Next Week in Silicon Valley

appticity | November 30, 2010

I am off to the BIA/Kelsey Interactive Local Media Conference next week in Santa Clara.  I have been attending this event for the last 4 years and it is always fantastic.  This year’s line up of speakers include Google, Facebook, eBay, Gowalla, Yahoo, Citygrid, and Groupon to name a few.  The Conference Agenda is located [...]

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Smartphones Driving $5B in U.S. Mobile Ads By 2015

Smartphones Driving $5B in U.S. Mobile Ads By 2015

appticity | November 10, 2010

The U.S. will join Japan next year in the $1 billion mobile advertising club and is expected to generate five times that figure by 2015. Due to the relatively larger population compared to most European nations, U.S. mobile ad spending is several magnitudes higher than in Europe on a per-campaign basis, topping $100,000 for the average [...]

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49% of Small Business Owners Use Smartphones

49% of Small Business Owners Use Smartphones

appticity | October 22, 2010

Over the past few years, it seems that a few mobile devices have become ubiquitous among businesspeople: laptops, Bluetooth headsets, and increasingly, smartphones. The days of the pager are gone. Small business owners seem to be outpacing the rest of America in smartphone adoption, according to a recent survey of nearly 10,000 small business owners. [...]

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Business is the Next Frontier for the Wireless Industry

appticity | October 12, 2010

The convergence of smartphones, smart networks and mobile business applications has created unprecedented opportunity for companies across all industries to transform themselves — and in the process, reap dramatic returns on their network and IT investments, John Stankey, president and CEO-AT&T Business Solutions, told attendees on the final day of CTIA’s Enterprise and Applications conference. [...]

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